For Business Owners
Business Promotions
Promote your business and reach more local customers on Loclie through the Campaigns system.
Time to complete: 5 minutes
Promotions Are Part of Campaigns
On Loclie, Promotions are created through the Campaigns system. When you create a campaign, you choose a campaign type that determines how it appears to users:
| Campaign Type | Use For | Example |
|---|---|---|
| Event | Events hosted at your business | "Live Music Friday Night" |
| Promotion | Sales, discounts, limited-time offers | "20% Off All Items This Weekend" |
| Announcement | General news, updates, new services | "Now Open Sundays!" |
| Offer | Ongoing deals, seasonal packages | "Winter Warmer Lunch Special" |
All four types are created the same way and appear in users' feeds. The campaign type helps Loclie show the right content when people search -- for example, "What's on this weekend?" will prioritise event-type campaigns, while "any deals?" will surface promotions and offers.
Creating a Promotion
- Go to your Business Dashboard on the Manage portal
- Click "Campaigns" in the Quick Actions
- Click "Create Campaign"
- Select Promotion as the campaign type
- Fill in the details (title, description, image, display window)
- Submit for admin approval
For the full step-by-step guide, see Business Campaigns.
What Makes a Good Promotion
DO:
- Be clear and concise - State the offer clearly, include important details
- Create urgency - Limited time offers, clear end dates
- Include a call to action - Visit us today, call to book, come see us
- Keep it relevant - Current promotions, timely offers, seasonal content
- Add an image - Campaigns with images are more eye-catching
DON'T:
- Be misleading - Honest offers only, clear terms
- Over-promote - Quality over quantity, keep promotions fresh
- Forget timing - Set accurate display windows so the promotion does not show after it ends
Promotion Examples
Sale/Discount
20% Off All Items This Weekend!
Visit us Saturday and Sunday for 20% off everything in store. Perfect time to treat yourself or find a gift!
Limited-Time Offer
New Summer Menu Now Available
We have refreshed our menu with fresh, seasonal dishes. Come in and try our new favourites!
Seasonal Special
Winter Warmer: Soup and Toastie $12
Warm up with our homemade soup of the day and a toasted sandwich. Available weekdays 11am-2pm through August.
Frequently Asked Questions
Is creating promotions free?
Yes! All campaigns, including promotions, are completely free for business owners.
Do promotions need approval?
Yes. All campaigns are reviewed by the Loclie team before they go live.
What is the difference between a Promotion and an Offer?
Both are types of campaigns. A Promotion is typically time-limited (e.g., a weekend sale), while an Offer is more ongoing (e.g., a standing lunch deal). Choose whichever feels right for your content.
Next Steps
- Business Campaigns - Full campaign creation and management guide
- Business Dashboard - Dashboard overview
- Business Analytics - Track your listing performance
Need help?